Black Friday 2026: which deals are real?
Around Black Friday every shop says everything is cheaper. We put today's price next to the lowest price our shops asked in the 30 days before.
- 14+ days of price history per product
Deal check · 23 days to Black Friday
How to tell a real deal
Not yet
No real price drop yet
We track prices every day. When a price falls below the lowest of the days before, the product shows up here at the top. We need to follow it for at least 14 days first.
Right now no product costs less than it did in the 30 days before. When a price falls, the product shows up here by itself. Have another look around Black Friday on 27 November.
How we check every deal
Price history
We keep every price our shops ask. A product only counts once we have followed it for at least 14 days.
Every shop side by side
The price you see is the lowest right now, with shipping when the shop states it.
No inflated was-prices
A shop’s crossed-out price does not count. Only a price below the lowest of the 30 days before is a deal to us.
Frequently asked questions
How do you know a price drop is real?
We put today's lowest price, with shipping when the shop states it, next to the lowest price any of our shops asked in the 30 days before. A product only makes the list when we have tracked it for at least 14 days and it is at least 3 percent lower. Shops' crossed-out was-prices never count.
When is Black Friday 2026?
In 2026 Black Friday is on Friday 27 November and Cyber Monday on Monday 30 November. Many shops start earlier that week. This page updates itself all year, so outside those days you can also see what is really cheaper.
I saw a Black Friday deal that is not on this list. Why?
Then the price is not lower than what one of our shops already asked in the 30 days before, or we have not tracked the product for 14 days yet. The product page always shows every current price side by side.